Meet Golf Genius AI.

First Look Event
June 17, 2026 1:00PM ET

See Golf Genius AI handle real event scenarios live, hear directly from the PGA Professionals who've been using it, and ask us anything. You'll walk away knowing exactly what it does, how it fits your operation, and what it takes to get started.

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Tournament Management

Golf Genius is the global leader in tournament management. Every year, over 11,000 clubs, associations, resorts, and tours trust Golf Genius to manage 40,000,000+ rounds.

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Golf Shop

Golf Genius Golf Shop delivers significant productivity gains, improves the profitability of your operation and elevates the retail experience for your customers.  

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CoachNow Academy

Golf Genius has the tools you need to transform your coaching program. Leverage your professional expertise and create long term relationships with your students. Discover the first platform built for the new era of connected coaching.

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Operation 36

Thousands of facilities are using Operation 36 to turn beginners into lifetime golfers. It's fun, effective, affordable and  profitable. Nearly 3,000 golf coaches and over 150,000 participants are experiencing the benefits of Operation 36.

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Golf Hub

Included as a feature in the Golf Genius Tournament Management platform. Golf  Hub offers multiple ways to promote your events, leagues, and clinics. Connect with your golf community, create awareness and interest, and drive participation.

Visit Golf Hub


Twilight Golf Leagues

Golf leagues are a great way to fill tee sheets and build a loyal golf community. Twilight handles the management at no cost to facilities. Formats for all skill levels, live scoring and leaderboard displays and more.

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Around the World

Golf Genius is an international technology leader offering products  designed to meet the requirements of the global golf industry. Our support services are always available to ensure the success of our customers wherever they operate. 

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Powering the Game

Golf Genius is the golf industry’s leading provider of cloud solutions for golfers, golf professionals, facilities, academies, tours and associations. Golf Genius has 300 team members, including 75 PGA Professionals, with sales and support operations in the United States, Canada, Japan, the UK, Europe, the Middle East, Australia and New Zealand.

41000000+

Annual Rounds

11000+

Active Customers

60+

Countries

Proud to Partner with the Leaders in Golf

USGA
PGA of America
Golf Canada
AJGA
England Golf
IAGA
NBC Universal

Looking to Play in an Event or League Near You?

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Golf Hub has thousands of events and leagues from around the world that you can search and register for online. Simply click the link below to find new playing opportunities in your area.

Search Golf Hub

 

Golf Hub

Providing a Full Suite of Trusted Solutions

Golf Genius combines the best of golf tradition with unmatched digital innovation. From software design and development to implementation services, training and operational support, our team's promise is to help you deliver exceptional golf experiences time after time.

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Golf Genius offers the most reliable, fully-featured event management platform in the industry. Tournament staff save hours of set-up time, efficiently handle every detail of every event on the golf calendar and deliver a superior experience to players time after time. 

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Golf Genius Golf Shop streamlines special orders, tracks stock orders, manages demo clubs and rentals, simplifies staff scheduling, organizes club repairs, tracks everyday tasks and automates member communication.

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CoachNow helps you improve player performance, streamlines communications and supports the growth of your coaching business. Find out why it's the #1 coaching app in golf. 

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Operation 36 is the most effective and fun way to learn the game. Nearly 3,000 coaches are using this proven turnkey platform to help develop beginners of every age. See how "teaching golf in reverse" can generate significant income for your facility.  

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Twilight Golf is the largest organizer of recreational golf leagues in the USA. Twilight will run a League program at your facility for zero cost and help you fill your tee sheets. Leagues are open to men and women of all skill levels.

Powering Live Leaderboards Around the World

Golf Genius is trusted to manage more than 40 million annual rounds of golf. Click below to see live leaderboards of golf events happening around the world.